Wednesday, September 5, 2007

Apple and Jaguar's XF


It looks as though Apple has had its corporate hand in Jaguar's on-board systems.
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IAN CALLUM, a British car designer who currently serves as Design Director for Jaguar, recently ruminated on the Jaguar XF:
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Step inside and the starter button starts to pulsate like a heartbeat. Press it and the car comes to life. The air vents rise up and the JaguarDrive Selector pops up. We took so much comment on the old J-gate change and felt it was time for a change. The dial takes up less space, too. We have been working with Apple on control interfaces. We wanted it to make a statement that we are moving away from a big slab of wood in the cabin. This is a resolutely modern place to sit, with cool blue accents on the lights, doors and around the JaguarDrive Selector. The dashboard is as low as possible and every model has a leather-trimmed wheel.
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Well, it's good to know that Apple will soon be taking over the automotive business.
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Soon, we will bid adieu to the standard steering wheel and manual transmission.
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Thanks to Chris Bangle on MacForum for the tip.
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No iCar
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Photo Credit: Posted on the CarMagazine website.

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